Last updated: October 11, 2026
Entretien et Services Claritas Inc. (“Claritas”, “we”) places great importance on protecting your personal information. This policy explains, in plain terms, what information we collect, why, who we share it with, how we protect it, how long we keep it and how to exercise your rights. It applies to entretienclaritas.ca and to our communications with you (phone, email, text message).
1. Information we collect
- Information you give us: name, business name (if applicable), email, phone number, service address, a description of your needs, your preferred date and time window and, for an instant price, details about your home (type, number of rooms, options selected) and the calculated price.
- Your choice about promotions: yes or no, with the date, time, text shown and its version, and the page and language of the form (see section 4).
- Technical data attached to your request: when you send a form, the IP address and browser type of the device used, and the page the request was sent from, are automatically attached to your request. If you accepted marketing cookies, the source of the visit (for example a Google ad) is attached too.
- Browsing data: pages viewed, device, browser, source of the visit. This data is collected through cookies only if you accept them, except strictly necessary cookies (see section 7). As with any website, your device’s IP address is also sent to the servers that display the website and its technical libraries (see section 5).
- Business contact information used for prospecting (see section 4 b): name, title or role, business email and phone number, company name, the public source (or circumstances) where we obtained it and the date, the legal basis that allows us to write to you and, if applicable, its expiry date, and the history of our messages (date added, last interaction, unsubscribe).
- Information received from a lead-matching platform: if you post a request on a lead-matching platform and we answer it, we receive from that platform the information you provided there so that we can contact you.
We only collect the information needed for the purposes described below.
2. Why we use your information
- To answer your request: send you a price or a quote, schedule and confirm an appointment, and contact you about your request.
- To provide the service: perform the work, invoice, collect payments, follow up on quality and handle any complaint.
- To protect the website and our forms: prevent abuse and automated submissions.
- To improve the website and measure our ads: traffic statistics and ad performance, only with your consent to the corresponding cookies. The events sent to these tools do not contain your name, email, phone number or address.
- To present our services to businesses: commercial prospecting by email, only in the cases described in section 4 b.
- To meet our legal obligations (for example, accounting and tax).
We do not sell or rent your personal information.
3. To communicate with you
We use your contact details to answer your request, schedule the service and send you information about your file (quote, appointment, invoice). When you send an appointment request, you receive a confirmation email at the address you entered.
4. Promotions and commercial prospecting
We distinguish two situations: a) promotions sent to people who expressly agree to them in our forms; b) commercial prospecting of businesses, done only where the law allows it.
a) Promotions with your express consent (our forms)
- We send you promotions and offers from Entretien et Services Claritas Inc. by email or text message only if you have expressly agreed, by checking the optional box provided for this purpose in our forms.
- This box is never pre-checked. It is separate from the consent needed to process your request, and leaving it unchecked has no effect on your quote, your price or the service.
- We never add anyone who did not check this box to our promotions list. A request sent through our forms without checking the box never, on its own, allows us to send you promotions or prospecting messages.
- Record of your choice: to be able to show your consent, we keep with your request your choice (yes or no), the date and time, the exact text shown to you and its version, and the page and language of the form.
- Withdrawing consent: you can withdraw your consent to promotions at any time, free of charge, in any of these ways:
- the unsubscribe link in every promotional email;
- replying “STOP” to a promotional text message;
- an email to info@entretienclaritas.ca.
We act on your request without delay, and no later than 10 business days: your address is removed from our mailing list. Only the record of your choice is kept, for 3 years (see section 6). Withdrawing has no effect on ongoing services.
- Every promotional message states who we are, how to reach us and how to unsubscribe.
- Promotional emails are sent through Brevo, our email delivery provider (see section 5). Promotional text messages, if any, will be sent from our phone or through a text-message provider selected before they are activated. This policy will be updated to name that provider.
b) Commercial prospecting of businesses
- We may email businesses and their representatives to present our commercial cleaning services, only where the law allows it. Under Canada’s anti-spam legislation, this is the case in particular:
- when the person has given express consent;
- when the person has conspicuously published (or caused to be published) their business email address, for example on their company’s website, without a statement that they do not wish to receive unsolicited commercial messages, and our message is relevant to their role or duties in the business;
- when the person has given us their business email address (for example by handing us their business card) without indicating that they do not wish to receive such messages, and our message is relevant to their role or duties;
- when there is an existing business relationship as defined by law: a purchase or contract with us within the last 2 years, or an inquiry from them within the last 6 months.
- Prospecting targets business contact information only. We do not use personal email addresses (for example a personal Gmail address) without express consent, or purchased lists without documented consent.
- Every business contact has a documented legal basis: the source, date and basis that allow us to write to them, and the expiry date of that basis if applicable. We send no message to a contact when we cannot justify our right to write to them, or when that basis has expired.
- Every message identifies us: Entretien et Services Claritas Inc., 109-2727 rue Saint-Patrick, Montréal, QC H3K 0A8, 514-442-6544, info@entretienclaritas.ca. It contains a working unsubscribe link. We act on an unsubscribe request without delay, and no later than 10 business days.
- You can object to prospecting at any time, free of charge, through the unsubscribe link or by email to info@entretienclaritas.ca. Your address is then removed and placed on our suppression list (see section 6).
- These emails are sent through Brevo (see section 5).
5. Who has access to your information
- Only authorized Claritas personnel, and the people who perform the service at your premises, have access to the information they need for their tasks. The latter receive only the address, access instructions and description of the work.
- We use the following service providers, which process information on our behalf and according to our instructions.
Tools that receive information directly (through the website, our email or your online appointment request):
| Provider | What it does for us | Where data may be processed |
|---|
| WordPress.com (Automattic) | Hosts the website and its fonts, measures the technical performance of pages, receives forms and sends them to us by email | United States |
| Google (Google Workspace) | Our email (receiving your requests and communicating with you) | United States or elsewhere |
| Google (Google Analytics, Google Ads) | Traffic statistics and ad measurement, only with your cookie consent | United States and elsewhere |
| Jobber | Online appointment requests from our Google listing (you enter your information yourself) | Canada and United States |
| Cloudflare (cdnjs) | Supplies the website’s animation libraries, loaded on every page (your IP address and browser type are sent to it) | Various countries (Cloudflare’s global network) |
Internal management tools (information entered or imported by our team, or transferred from Plannit to accounting; no automatic transfer from the website):
| Provider | What it does for us | Where data may be processed |
|---|
| Plannit | Management of client files, appointments, work orders and invoices | North America |
| QuickBooks Online (Intuit) | Accounting (invoices and payments, transferred from Plannit) | United States (backup copy in Canada) |
| Brevo | Sends our promotional emails (section 4 a) and our prospecting emails to businesses (section 4 b) | European Union (servers in France, Germany and Belgium); some of Brevo’s subprocessors and group companies may access it from the United States or India |
Planned tool: a text-message provider, if applicable (see section 4). It is not named until it is chosen.
- These providers may store or process information outside Quebec, including in the United States. Before sharing information with them, we assess whether it will receive adequate protection.
- We do not share your information with other third parties without your consent, unless required or permitted by law.
6. Protection and retention
- We use reasonable security measures to protect your information (limited access, password-protected accounts, established providers).
- We keep your information only as long as needed for the purposes set out in this policy and to meet our legal obligations. After that, it is destroyed or anonymized. Retention periods:
- Requests that do not lead to a contract (price requests, emails, forms): 12 months after our last exchange, then deleted.
- Client files (Plannit, Jobber): 3 years after the last service. Information tied to an invoice is then kept for the period set for accounting records.
- Accounting records (QuickBooks Online): 6 years.
- Our promotional email list (Brevo, section 4 a): as long as your consent is valid. Your address is removed as soon as you unsubscribe, and contacts inactive for 24 months are removed from the list.
- Business prospecting contacts (section 4 b): removed after 24 months with no interaction. An interaction is a reply, a click, a call or a meeting; simply opening an email does not count. If you unsubscribe, your record is removed immediately. We then keep only the email address and the unsubscribe date on a suppression list, the minimum needed so that we never write to you again.
- Record of consent to promotions: kept while your consent is in effect, then 3 years after you withdraw it, only to show that we respected your choice.
- If a confidentiality incident presents a risk of serious injury, we notify the people concerned and the Commission d’accès à l’information, as required by law.
7. Cookies
- The website uses cookies that are strictly necessary for it to work (for example, the language chosen and the record of your cookie choices).
- The cookie banner and the record of your choices are managed by the Complianz plugin, installed on our website.
- Only with your consent, it also uses statistics cookies (Google Analytics) and marketing cookies (Google Ads, including call tracking).
- You can accept, refuse or change your choices at any time with the “Manage cookies” link at the bottom of every page.
- Details are in our Cookie Policy.
8. Your rights
At any time, you may:
- ask to access the personal information we hold about you and get a copy;
- ask us to correct it if it is inaccurate, incomplete or ambiguous;
- withdraw your consent to its use, including for promotions, and object to commercial prospecting (see section 4);
- ask us to stop disseminating it, where the law allows;
- ask to receive it in a structured, commonly used technological format.
Withdrawing your consent applies going forward. It is subject to applicable legal obligations: for example, we must keep certain information related to an invoice to meet our accounting and tax obligations. If you withdraw your consent before we have answered your request, we may no longer be able to follow up on it.
To exercise your rights, write to the person in charge of the protection of personal information (section 11). We reply in writing within 30 days. If you are not satisfied with our answer, you may contact the Commission d’accès à l’information du Québec (www.cai.gouv.qc.ca).
9. Links to other websites
The website may contain links to other websites (for example our Facebook or Instagram pages). We are not responsible for their privacy practices.
10. Changes to this policy
We may update this policy. The version in effect is always posted on this page, with its update date. If there is a significant change, we will make it clear on the website.
11. Person in charge of the protection of personal information
President, Entretien et Services Claritas Inc.
Email: info@entretienclaritas.ca
Phone: 514-442-6544
Mailing address: Entretien et Services Claritas Inc., 109-2727 rue Saint-Patrick, Montréal, QC H3K 0A8, Canada
For any question about this policy, or to make a complaint, write to us at info@entretienclaritas.ca or at the mailing address above.